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As an independent public relations consultant with +25 years experience specialising in crisis communications and online PR I help clients navigate the sometimes stormy waters of reputation management.
I am one of the founders of Reputation & Co., a network of senior communications consultants active in Europe and Northern Africa. Before moving to Morocco, I was Chief Social Media Officer and CSR coordinator at Van Marcke Trading Group.
Between 1999 and 2009 I held several communications positions at IBM, including corporate and online communications on national and EMEA level. I started my PR career in the early 90'ies at Porter Novelli International in Brussels.
I am a regular guest lecturer at the International University of Casablanca, the ISCAE Business School and several other universities in Morocco, France, and Belgium. Currently serving as Member of the Board at the International Public Relations Association.